Patients pick a dentist the same way they pick a restaurant: they search, they scan, and they judge fast. If your website takes too long to load, looks like it was built a decade ago, or buries the “book an appointment” button somewhere no one can find it, they move to the next result. 20 Miles North builds websites for Spokane dental practices that load fast, rank in local search, and make booking an appointment straightforward on any device.
20 Miles North builds custom websites for dental practices in Spokane, Washington. We design patient-focused sites that rank in local search, reflect your practice’s identity, and make it easy for new patients to book, handled by one local team with one number to call.
Built Around How Patients Choose a Dentist
A prospective patient searching for a dentist in Spokane will look at your Google Business Profile, click through to your website, and decide in about eight seconds whether to keep reading or go back. Your site needs to answer three things immediately: do you take my insurance, are you accepting new patients, and can I book online or call right now.
We build dental websites around that decision sequence. The information patients need shows up where they look for it, and the path to booking is short.
Services Pages, Not Just a Homepage
A Page for Each Service You Offer
A single page listing every service your practice offers will rank for none of them. Patients searching for Invisalign in Spokane, teeth whitening, or emergency dental care are using specific terms. Each service gets its own dedicated page, written around the search terms your prospective patients use and structured to convert whoever lands on it.
Local Search Visibility
Online Booking and Contact Integration
Patients expect to book online, especially outside office hours. We integrate your existing scheduling software or help you choose one, and we make sure the booking path is visible and easy to complete on a phone. A patient who decides to book at 10pm should be able to do it in under two minutes.
A Design That Reflects Your Practice
Your website should feel like your office. A family practice in Spokane Valley and a cosmetic dental studio near downtown have different patients and different personalities. We design around your brand, your patient base, and the impression you want to make before someone ever walks through the door.
Patient Reviews Front and Center
Google reviews are the first thing a prospective patient checks. We build your site to display reviews prominently and set up a process for collecting new ones consistently. More reviews improve your local rankings and give new patients the confidence to book with a practice they have never visited.
A Local Designer Versus a National Dental Website Company
Dozens of companies sell dental website packages nationwide. You pay a monthly fee, get a template that hundreds of other practices are already using, and work with a support team that has never been to Spokane and has no reason to care whether your specific practice grows.
The content on those sites reads like it was written for any dentist in any city. The photos are stock. The service pages say “gentle, compassionate care” because that copy ships with the template. Your Spokane competitors using the same platform have the same copy.
We build one site at a time. The content is written for your practice and your patients in Spokane. The photos reflect your actual office and team. We know the difference between a patient coming from Liberty Lake versus one searching in the South Hill, and we build your local SEO around those specifics. When something needs to change on your site, you call one number and the person who built it picks up.
Frequently Asked Questions
Do you work with dental practices that already have a website?
Yes. Redesigns are a significant part of the work we do. If your current site is slow, outdated, or not bringing in new patients, the free consultation will determine whether a full rebuild or a targeted overhaul makes more sense for your situation.
Can you integrate with our practice management software?
Yes. We integrate with scheduling and patient management platforms including Dentrix, Eaglesoft, Open Dental, and most third-party booking tools. If your software isn’t on that list, let us know during the consultation and we will confirm compatibility before the project starts.
Will my site rank on Google?
Every site we build includes on-page SEO fundamentals: title tags, meta descriptions, heading structure, schema markup, and location-specific content across all service pages. Ranking for competitive terms like “dentist Spokane” takes ongoing work over several months, available as a local SEO retainer after launch.
Do you write the content or do we provide it?
Copywriting is included in most projects. You provide details about your services, team, and the patient experience you want to communicate, and we write content built to rank and convert. If you have existing copy you want to keep, we can work with that too.
Do you only work with dental practices in Spokane?
Our primary service area covers Spokane and the surrounding region including Spokane Valley, Liberty Lake, Cheney, Mead, Airway Heights, Post Falls, and Coeur d’Alene. Practices outside that area are considered case by case.